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627 South Earl Ave.
Lafayette, IN 47904
Phone: 765.447.6868
Toll-Free: 800.953.0044

Monday - Friday 8 a.m. to 4:30 p.m.

What is Rich Black?

Rich black is an ink blend of 100% black, plus 40% cyan, 30% magenta and 30% yellow. The result is a solid black that is really black.

Not only does it make large areas of solid black look great, it can make black type that overprints a four-color image much more legible. Rich black is an example of a production technique that invites the eye to take a second look at your printed material. It can make your printed piece stand out and draw the reader into the page.